DTC ad guides

Use the workflow, script limits, test plan, and review gate before you spend.

These guides are based on the actual Vario workflow: product truth, synthetic-presenter boundaries, 8, 10, and 15-second renders, controlled creative tests, and frame-by-frame review.

Make one DTC ad for $1Explore DTC solutions

Practical resources

Four guides for the decisions around the render.

Use them as production checklists, not as a promise that generated creative will perform.

How to Make AI UGC AdsA practical guide to making an AI UGC-style DTC ad: product brief, claims, hook, script, synthetic creator, product image, render, and review.How to Write a 15-Second DTC Ad ScriptWrite a 15-second DTC video ad script with an eight-word hook, 24-word product body, seven-word CTA, and a 39-word Vario spoken limit.DTC Ad Hook TestingPlan a DTC video ad hook test by holding the product, creator, body, CTA, duration, offer, and destination steady while changing the first seconds.AI UGC Ad Review ChecklistReview an AI UGC-style DTC ad for product fidelity, synthetic presenter claims, hands and motion, audio, offer accuracy, disclosure, safe zones, and destination.

Put the guide into one $1 DTC ad.

One finished 15-second vertical ad. One-time purchase. No subscription and no automatic renewal.

Start the $1 DTC ad